US Cultural Awareness

BBA aims to help you avoid cultural problems when communicating with Americans that would preclude your business from succeeding. Tapping into the US market could be a challenge, but understanding how to run a business in Texas, California, or Arkansas, for example, is another hurdle you’ll need to overcome. BBA will help you and your staff understand the do’s and don’t for interacting with Americans in a business context, as well as American business customs and nuances specific to your new, local area. Whether that’s help with language barriers, creating a welcome packet for your staff, or helping you to locate in the best areas so that your family is comfortable during their time abroad, BBA can navigate those details so that you can focus on the more important aspects of your launch in the US.